BLOG
INGO News
Explore our blog and stay up-to-date with the latest news and innovations in the field of Customer Experience.
Integrated customer experience between human and machine: how artificial intelligence is changing contact centers
How artificial intelligence has changed customer care Paolo Annoni, Head of Digital Marketing at INGO, spoke at “The Fridays of…
Read more
Case Study: Improving Customer Care in the Furniture Industry
In this case study, we analyze how the implementation of omnichannel software enabled our client, a leader in the furniture…
Read more
Conversational marketing and customer experience: the value of chatbots and customer satisfaction
Conversational marketing: how to build trust and strong relationships with customers The conversational marketing is a next-generation approach, which involves…
Read more
Omnichannel retail and customer experience: how customers’ purchasing methodology is changing
What is omnichannel retail? The reasons for its importance When customers are able to interact with multiple sales and communication…
Read more
Customer experience metrics: how to evaluate customer satisfaction
Monitoring the customer experience: the key to business success Companies must analyze data on customer interactions in real time if…
Read more
What is knowledge management and why is it important in a company?
Knowledge management is a process concerned with the management and sharing of knowledge in a company, wich comrehend acquisition, use,…
Read more