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What are the stages of the customer journey: the five steps of the funnel, how to build customer loyalty

Identifying the stages of the Customer Journey is critical to mapping, knowing and tracking all the touch points a customer…

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Sentiment analysis, a powerful tool for retail customer care

Today it is increasingly important to use sentiment analysis to better understand the needs of its customers, to improve brand…

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Omnichannel retail is the future of the shopping experience

The average consumer is becoming more and more demanding, thanks to the massive use of the web and the possibility…

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